OUR JOURNEY
We didn’t launch Embedded Growth Partners because we had all the answers—we launched it because we knew what it felt like not to.
We’ve built and scaled businesses from scratch—one to over $30 million in under four years—and we learned the hard way what happens when you try to do it all: too many hats, too many headaches, and too much time lost to broken systems.
So we created the partner we wish we’d had.
Today, EGP plugs into small businesses like a high-performing internal team—without the cost of building one. Our leadership includes former consultants from the Big Three (McKinsey, Bain, and BCG) and operators who’ve led companies generating over $200M annually. We blend real-world founder grit with enterprise-level strategy to help you grow faster, cleaner, and with far less stress.
You don’t have to carry it all. We’re here to help you build what’s next—with clarity, structure, and momentum.
OUR PEOPLE
The Minds Behind Embedded Growth Partners
Allen Williams
Chief Executive Officer (CEO)
Scott Miller
Chief Strategy Officer (CSO)
Geoffrey Williams
Chief Operations Officer (COO)
Andrew Carr
Chief Marketing Officer (CMO)
Candice Pryor
Director of Financial Services
Katie Cannington
Director of Innovation
Jacob Buck
Sr. Growth Advisor
David Linenfelser
Sr. Growth Advisor
Ciera D'Angelo
Sr. Client Support Advisor
OUR MISSION
At Embedded Growth Partners, we exist to level the playing field for small and midsize businesses.
By embedding strategic experts, real-world operators, and tailored systems directly into our clients' operations, we help leaders offload the chaos, unlock new capacity, and scale with clarity.
Our mission is to provide the tools, team, and trusted guidance every business owner deserves—without the cost or complexity of going it alone.